Rabbit out of the hat: advertising and entertainment in Sony Bravia marketing campaign. RuMoRes, [S. l.], v. 4, n. 7, 2010. DOI: 10.11606/issn.1982-677X.rum.2010.51198. Disponível em: https://www.periodicos.usp.br/Rumores/article/view/51198.. Acesso em: 18 may. 2024.