Successful drama TV series features and audience engagement

Authors

DOI:

https://doi.org/10.11606/issn.2316-7114.sig.2018.143013

Keywords:

TV series, complex narrative, drama TV series, audience engagement, creative process

Abstract

Some contemporary drama TV series are characterized by hybrid format (serial and episodic), expanded universe (transmedia), audience engagement, and long arcs that elaborate on personage’s characteristics. This paper analyzes this phenomenon in two steps: first, it establishes the main specificities in contemporary creation and fruition processes of TV series; second, it maps and delineates the outstanding resources that have contributed to their success. The results indicate the importance of the role of showrunner, the logic of production and consumption in pay TV, and the use of challenging narrative resources for audience in the successful contemporary drama TV series.

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Author Biography

  • Sílvio Antonio Luiz Anaz, Universidade de São Paulo

    Pesquisador de pós-doutorado em Meios e Processos Audiovisuais na Escola de Comunicações e Artes da Universidade de São Paulo (ECA-USP). Doutor em Comunicação e Semiótica pela Pontifícia Universidade Católica (PUC-SP).

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Published

2018-07-04

How to Cite

Successful drama TV series features and audience engagement. (2018). Significação: Journal of Audiovisual Culture, 45(50), 239-258. https://doi.org/10.11606/issn.2316-7114.sig.2018.143013