Cinema e Política: a representação do jornalismo e do marketing político no cinema brasileiro

Authors

  • Lisandro Nogueira Universidade Federal de Goiás

DOI:

https://doi.org/10.11606/issn.2316-7114.sig.2007.65644

Keywords:

Journalism, Movies, Política, Marketing, Advertising

Abstract

Brazilian movies in the 1990's seek to provide a diagnosis of the rapid changes occurred in the field of communications during that period. The film Doces Poderes (Sweet Powers), by Lúcia Murat, shows how Brazilian journalism, when subjected to political marketing and advertising, loses its power as a primary source of information and gives room to what is know as "news as product". Although Murat' s film purports to be a criticai reading ofthe state ofjournalism in the 90's, its cinematic language and narrative structure undermine its intent, revealing instead the frailties and limitations ofthe Brazilian cinema of political slant.

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Published

2007-06-23

Issue

Section

Articles

How to Cite

Cinema e Política: a representação do jornalismo e do marketing político no cinema brasileiro. (2007). Significação: Journal of Audiovisual Culture, 34(27), 45-72. https://doi.org/10.11606/issn.2316-7114.sig.2007.65644