Interpretation of Visual Representations: Lady Gaga on the Scene
DOI:
https://doi.org/10.11606/issn.2316-9125.v17i2p31-40Keywords:
Communication, Visual representation, Interpretation, Semiotic Analysis.Abstract
This paper aims to present a semiotic instrumental to orient the interpretation of visual representations. A visual representation of Lady Gaga is the object of this analysis, which uses the semiotic of Charles Sanders Peirce and the route of analysis proposed by Santaella. The theoretical foundation about aspects of communication and the image are done with Durand, Miège, Dondis, Santaella and Nöth, and Maffesoli. The relevance of this paper is to emphasize that the signicant potential of visual representation is latent in its own materiality.Downloads
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