Sensorial hibridation, intertextual-semiotics and interformative: trans-hibridations

Abstract

This article presents my theoretical contributions to the studies of the Heuristic Methods of Creation – the innovative concepts of “intersensorial hybridation”, “intertextual-semiotic hybridation” and “interformative hybridation”. The intersensorial hybridation is founded on the productive “media as extension of man” (McLuhan); the intertextual-semiotic hybridation employes the meaning of the term “text” expanded from the verbal to the visual codes and other “signs systems” (Kristeva, Bense, Peirce), based on “poetic or critical intertextuality” (Perrone-Moysés) and on “intersemiotic translation” (Jakobson, Plaza); and the interformative hybridation links the concept of “formativity” (Pareyson) to the production (co-authorial creations and artistic influences) and to the reception (interactive artworks). Their amplitude allows us to recognize them in many fields of human creation according to the “predominant” (Jakobson) occurrence in the process of trans-hybridation.